Natur’ Store S.A.
1. Data Controller
The data controller responsible for the processing of personal data is Natur’ Store S.A. (“L’Atelier”), 4-6 Rue des Trois Cantons, 3980 Wickrange, Luxembourg. You can reach us at contact@naturstore.lu.
2. Collection of Personal Data
We collect personal data when you:
- Make a purchase (in-store or online)
- Create an account on our website
- Participate in our loyalty program “L’Atelier”
- Subscribe to communications (newsletter, events, etc.)
- Contact us
The types of data collected may include:
- Name and contact details
- Purchase and billing information
- Loyalty program activity
- Information voluntarily provided
3. Purpose of Data Processing
Your data is processed for:
- Order processing and fulfillment
- Customer account management
- Operation of the loyalty program “L’Atelier”
- Customer service
- Communication (where consent is required)
- Improvement of our services
4. Loyalty Program (“L’Atelier”)
When you create an account on our website, you are automatically enrolled in the loyalty program “L’Atelier.” This requires processing of personal data (such as your purchase history) to:
- Allocate points
- Determine membership levels
- Provide rewards and benefits
You may opt out of the loyalty program at any time by contacting us at contact@naturstore.lu.
5. Legal Basis
We process your data on the basis of:
- Performance of a contract
- Legitimate interest
- Consent (where applicable)
- Legal obligations
6. Data Sharing
To operate our store and fulfil your orders, your data may be shared with carefully selected service providers acting on our behalf:
- Payment service provider (Stripe)
- IT and hosting providers located in the European Union
- Shipping carriers (such as GO! Express and POST Luxembourg)
- Analytics and advertising partners (Google and Meta), only with your consent (see sections 11 and 12)
These providers process your data only as needed to provide their service. We do not sell your data.
7. Data Retention
We keep your data only as long as necessary for the purposes described above or as required by law.
Order-related data (such as the invoice email, name, amounts, and dates) is retained for ten years for accounting and tax obligations under Luxembourg law, even after a customer account is deleted.
8. Cookies
We use strictly necessary cookies to keep you signed in and to remember the contents of your cart. With your consent, we also use analytics cookies (Google Analytics) to understand how our website is used, and marketing cookies (Meta Pixel and Google advertising features) to measure the results of our advertising. You can accept or decline non-essential cookies through our cookie banner and change your choice at any time.
9. Your Rights
You have the right to:
- Access your data
- Correct your data
- Delete your data
- Object to processing
- Withdraw your consent
- Request data portability
To exercise any of these rights, contact us at contact@naturstore.lu. We will respond within one month.
10. Data Security
We implement appropriate technical and organisational measures to protect your data.
11. Web Analytics
With your consent, we use Google Analytics, a service provided by Google, to understand how visitors use our website and to improve it. Google Analytics sets cookies and may process data, including your IP address, on Google’s servers. This processing takes place only after you accept analytics cookies, and you can withdraw your consent at any time through our cookie banner. For more information, see Google’s privacy policy at https://policies.google.com/privacy. If you also accept marketing cookies, Google may use this data for advertising purposes (see section 12).
12. Advertising and Conversion Measurement
With your consent to marketing cookies, we use the Meta Pixel, a service provided by Meta Platforms Ireland Limited, and the advertising features of Google (Google Ads, through Google Analytics). They help us measure whether our advertisements on Facebook, Instagram and Google lead to visits and purchases on our website, and show our advertisements to people who may be interested in them. For this purpose, information about your visit (such as the pages you view, the products you add to your basket, and completed purchases including the order value) is sent to Meta and Google together with data from your browser, including your IP address and cookie identifiers. Meta and Google may combine this information with data they already hold, for example if you are logged in to Facebook or Instagram. We and Meta Platforms Ireland Limited are jointly responsible for collecting this data and transmitting it to Meta. Your data may also be processed in the United States; Meta and Google rely on the EU-U.S. Data Privacy Framework and on standard contractual clauses for such transfers. This processing takes place only after you accept marketing cookies, and you can withdraw your consent at any time through our cookie banner. For more information, see Meta’s privacy policy at https://www.facebook.com/privacy/policy and Google’s privacy policy at https://policies.google.com/privacy.
13. Changes
We may update this Privacy Policy at any time. Updated versions will be made available on our website.
13. Contact
For any questions about this Privacy Policy or your personal data, contact Natur’ Store S.A. at contact@naturstore.lu.